Based on research, what do top executives value?
- Performance – CEO’s don’t value learning they value the increased performance that learning can bring.
- Business Results, not Learning Results – Instead of measuring learning, measure the results learning brings. Skills and knowledge are the fuel that takes the business where it needs to go.
- Drive top business initiatives – Most businesses have a small number of top-priority initiatives each year. Demonstrating how learning helps drive those initiatives creates a clear picture of how you are driving value.
- Manage your demand and supply chain – Business needs change over the course of the year, and business expect departments to be responsive. Planning for your learning demand and having a supply chain in place to respond to change helps guarantee to you will drive business goals.
- Return on Investment –Measuring the return on the investment in learning programs validates why it is important to build the skills and knowledge of the organization.
PDG has a number of white papers and case studies with examples of programs that drove top business goals for our clients. They include:
- Leveraging Learning to Change Culture and Drive Growth
- Taming the Learning Demand Curve
- Enabling Sales Strategy Through Learning Effectiveness
Amanda Cushman Holm is the Sales and Marketing Specialist at Performance Development Group