PDG Hires Life Sciences Pro, Abb Hayden, to Strengthen Business Development in the Pharma Sector

By: Performance Development Group

June 1, 2023 – 2 min read

PHILADELPHIA, PA, JUNE 2023 – Performance Development Group (PDG), a premier provider of sales performance solutions in the life sciences sector, is excited to announce the addition of Abb Hayden to their business development team. As Vice President of Business Development, Abb will leverage his extensive background and experience in the life sciences industry to provide value to PDG clients and establish PDG as a leader in sales performance.

With over 27 years of expertise in the life sciences field, Abb has progressed through various sales roles, taking on increasing responsibility. He has successfully established two commercial teams—one in biotech and the other in diagnostics. Possessing a profound understanding of the industry’s challenges and opportunities, Abb is well-equipped to help clients uncover new possibilities and drive growth within their businesses through PDG’s performance solutions.

In his new role, Abb is committed to making a meaningful difference for clients and PDG by pinpointing opportunities to enhance commercial success. Abb’s approach to creating bespoke solutions for each client’s unique circumstances ensures that they can measure and sustain changed behaviors and increase performance.

Dan Snyder, Senior Vice President, Business Development, is thrilled about this new addition to his team.

“Abb is an important addition to the business development team. His impressive experience in diagnostics, along with his enthusiasm for sales transformation, truly makes him an essential part of our company. We have no doubt that Abb’s expertise will strengthen PDG’s position as a leading growth partner within the life sciences industry.”

dan snyder, senior vice president, PDG

About PDG

Since 2002, PDG has been helping the world’s leading life science organizations reach new heights in sales performance. PDG is laser-focused on driving measurable business results for business execution, sales transformation, leadership development, onboarding, employee engagement, and change management. To learn more visit www.performdev.com

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