2024 State of Coaching Report

What is the top determining factor of top sales performance? Find out in Performance Development Group’s (PDG) 2024 State of Coaching Report. PDG surveyed over 300 managers and reps across 200+ life sciences companies to understand the role of coaching in performance. What they found might surprise you.

Key findings include:

  • Compelling link between coaching and top performance
  • Misalignment of perceptions between managers and reps on the amount of coaching given and received
  • Generational gaps in coaching receptiveness
  • And more!