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What fuels innovation? Innovation thrives on diversity of thought, backgrounds, cultures, and perspectives. Far from being just ethical imperatives […]
Welcome to the new world of pharma sales, where digital tools are revolutionizing how sales reps connect with healthcare professionals. But here’s […]
The foundation of any thriving business lies in robust succession planning. Carefully orchestrated succession planning does more than just prevent […]
A few months ago, I wrote an article about the disparity between the amount of discussion about AI in Life Sciences sales versus the actual examples of AI […]
Just like a top sports team needs a solid game plan for winning, leading a pharmaceutical sales team is all about nailing the perfect mix of strategy […]
Change—unless it’s a change of scenery, the mere mention of the word conjures feelings of uncertainty, discomfort, or the looming possibility of failure. […]
To excel in the competitive arena of sales, organizations in the pharma/life sciences sector must cultivate a “get better” culture centered around […]
Today’s workforce is more generationally diverse than ever before. For the first time in history, there are now five generations working side-by-side: […]
Commercial leaders are constantly seeking ways to enhance their team’s performance. It’s not just about meeting targets and KPIs; it’s about maintaining […]
In the 20+ years of helping life sciences sales teams perform better, we’ve gained an in-depth understanding of the unique demands of the sales process. […]
Life sciences sales are highly complex, and success in this field hinges on how effectively your sales team can execute your company’s marketing […]
The terms “sales training” and “sales coaching” are sometimes used interchangeably, leading to a misconception that they serve the same purpose. […]