Tomorrow’s Sales Training at the LTEN Conference in June
Is it difficult to get new behaviors from an experienced sales team? The tenured sales force responsible for Genzyme’s Multiple Sclerosis product (AUBAGIO®) had seen it all. The Genzyme learning team knew they needed to find an engaging, time-effective way of spreading best practices across the sales team to drive continued performance. Learn how Genzyme used both cutting-edge and well established methods to create a blended approach that feels fresh and new.